Epic Games Store Embraces Blockchain Games with Open Arms
Epic Games, the company behind popular video games like Fortnite and Unreal Tournament, has made a surprising decision to overturn its ban on “Adults Only” (AO) rated games on its digital distribution platform, the Epic Games Store. The change in policy comes as a result of the platform’s recognition of the potential of blockchain-powered video games, which had previously been associated with excessive nudity or violence.
In an update to its content guidelines, the Epic Games Store now allows for exceptions to the ban on AO-rated games in cases where the rating is solely due to the usage of blockchain or NFT technology. A spokesperson for Epic Games confirmed the change, explaining that some blockchain-based games had received AO ratings purely because of their implementation of blockchain.
As a result of this update, certain games like Gods Unchained and Striker Manager 3, which had been removed from the store due to their AO rating, have now been reinstated. This move sets the Epic Games Store apart from other platforms like Steam and Itch.io, which either refuse to sell AO-rated games or provide users with the option to filter them. Steam, in particular, has taken a stance against blockchain games, citing concerns about the real-world value of in-game items.
The Entertainment Software Rating Board’s AO rating is widely regarded as the strictest, leading many stores to avoid selling such games altogether. However, Epic Games has recognized the potential of blockchain technology in the gaming industry and has chosen to embrace it, allowing for a wider range of content on its platform.
In conclusion, Epic Games’ decision to lift the ban on AO-rated games that utilize blockchain technology represents a significant shift in the company’s approach. It demonstrates their willingness to adapt to emerging trends and technologies in the gaming industry, while also challenging the norms set by other platforms.
